Finding Top Dog Recruits Using Social Networks

Fish where the fish are: No one waits for the classifieds to be printed in the Sunday paper anymore. Today’s job seekers are taking matters into their own hands – creating their own job opportunities through social networking sites like MySpace, Facebook, LinkedIn, and Twitter. Make your company more visible in the virtual world, create your online brand image and let candidates find you.

Let your network do all the work: Take the time to comb through your Rolodex and connect with your contacts online. Former colleagues and peers you trust can recommend talent that fit your needs without the huge costs of placing ads. Sites like LinkedIn allow recruiters to read recommendations about potential candidates.

Target your recruiting efforts: Search for groups on Facebook or MySpace specific to your needs to find the perfect candidate.

Subscribe to RSS feeds: Reading blogs by HR professionals, your competitors and potential candidates will keep your company abreast of current trends in the marketplace and give you the edge to tailor your recruiting efforts accordingly. Creating your own blogs will increase your online footprint and drive candidates to your company’s Web site.

Everyone lies, do your own research: Research your candidates’ online profile to discover their true personality. In an interview, people are always on their best behavior and answer questions based on what they think you want to hear. To find out if a candidate will truly fit into your company’s culture, do your own investigating.

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